Myanmar known as The Golden land, is located in South East Asia and bordered by Bangladesh .India .China. Laos and Thailand. Myanmar is Agriculture country .The major Agricultural product is Rice which covers about 60% of the country‘s cultivated land areas and it’s rich in jade and gems ,oil , natural gas and other mineral resources. 90% of the world’s rubies are come from the country.
Since its opening up economic in 2011.Myanmar has been the last economic frontier, foreign direct investment ( FDI ) has been flocking into the country as Myanmar continuously improves ease of doing business. As with promising opportunities. Myanmar has its own challenges. Infrastructure, financing and technology are among most needed for Myanmar’s all-inclusive development.
Myanmar Sound & Light Industry has seen resurgence over the last few years, displaying relatively strong growth after a decade of decline. Online music streaming is the major factor for this trend, with 40 % above of the revenue being generated from streaming services. Live concerts are also providing an millennial driving the demand for an authentic experience away from the unlimited entertainment options at the click of button. In 2018 .Vinyl sales have reached the $ 1 billion mark for the first time this century as consumers increasingly value the tangible nature of physical copies away from the renting approach that is dominating the market currently.
During the past 20 years .Myanmar sound & light industry has declined drastically due to obstacle forms of distribution. Such as CDS, alongside the prominence of illegally download music. However online music streaming has helped to revitalize the industry, providing to be imperative in terms of helping to eliminate the illegal downloading of music ,creating demand for vinyl and encouraging consumers to attend live concerts.
Live music has continued its impressive growth over the last decade, with a CAGR (Compound Annual Growth Rate) of 3.3 % and expected to reach $ 30.55 billion in 2022. The growth is largely attributed to millennial driving the demand by valuing authentic experiences over possession, leading to a higher preference to attend love concert.